design director
 For our Spring/Summer 2017 launch we have shapes and colors that evoke the era of our Beach Boys *Don't Worry Baby* inspiration.

Don't Worry Baby SS17

Co-creator of the women's apparel brand, Don't Worry Baby with partners Alice Heinz and Averil Blakely. Making clothing we love. The right way. With humor and intention and no moral compromise. Designed and made in NYC.

Co-founder, Design Director
dontworrybaby.nyc |  @_dontworrybaby

SS17 photography & post production by Sammy Goldfien
Special thanks to Sammy, Saba & Jacqueline

 For our Spring/Summer 2017 launch we have shapes and colors that evoke the era of our Beach Boys *Don't Worry Baby* inspiration.

For our Spring/Summer 2017 launch we have shapes and colors that evoke the era of our Beach Boys *Don't Worry Baby* inspiration.

DWB-SS18-Full-02.jpg
 Our 60s inspired SS17 print. For ringer tees and market totes.

Our 60s inspired SS17 print. For ringer tees and market totes.

DWB-SS17-2up-04.jpg
DWB-SS18-Full-03.jpg
DWB-SS17-2up-03.jpg
DWB-SS18-Full-05.jpg
DWB-SS17-2up-01.jpg
 "Modern day Power Rangers" Influencers  @findingpaola   @mamacaxx   @kristiatolode   @kikabolinha

"Modern day Power Rangers"
Influencers @findingpaola @mamacaxx @kristiatolode @kikabolinha

DWB-SS17-2up-02.jpg
DWB-SS18-Full-04.jpg
DWB-Poster-01-Vertical.jpg